Longtime West Peoria Resident & Businessman, John Deal

2010 Oct WP News John Deal

   For over 50 years, John Deal has been a West Peoria resident and businessman.  As a sophomore at Peoria High School, John ran cross country.  He was the first Peoria High School runner to qualify for state, finishing 23rd in 1951.  He graduated from Peoria High School in 1953.  He and his wife, Trudy, moved to West Peoria in 1959 with their two daughters Dana and Debbie. 
   John became a State Farm insurance agent in 1959.  He transitioned from working at LeTourneau (now Komatsu) to selling insurance from his office, the front porch of 2418 W. Barker.  This property included two homes.  John and Trudy lived in the front property and rented out the "little house" in the rear.  Early tenants were newlyweds Ray and Kathy Lahood.  Ray's future included becoming an Illinois US Congressman and current US Secretary of Transportation. 
   John worked diligently building his agency, outgrowing the front porch and eventually moving his office into the "little house" in the rear.  Ten years later, they bought 2424 W. Barker from another West Peoria resident and business owner, Gerard Fahnestock.  The family, which had grown to include a new daughter, Heidi, moved into the larger home.  John and Trudy kept ownership of 2418 and later purchased 2420 W. Barker and continue to own all three properties.  
   Moving to a larger residence also included moving to a larger office.  John rented office space in the rear of the current 618 N. Sterling office, also from Gerard Fahnestock.  This office was just across the street from his home.  Carl's Barbershop occupied the front rental space. 
   Both John's family and business continued to grow.  He and Trudy had two more daughters, Heather and Holly.  Trudy had assisted John with his State Farm agency.  When additional office staff was needed, John hired West Peoria resident Sue Roos in April 1975.  Trudy continued to work part time and daughters Debbie, Heidi and Heather worked in the office during various school breaks.  The business expanded in 1982 and became the sole occupant of 618 N. Sterling.  In addition to Sue, Kathie Pierson joined forces in 1995 followed by Janet Logue in 1997.
   John and Trudy have been married for 55 years.  He also celebrated his 50th year as a State Farm agent in November 2009.  John has built a 4400 customer Auto and Homeowner Policy Agency, and specializes in Commercial Business Insurance - Condominiums, Apartments, and Mercantile.  He also proudly served on the boards of South Side Mission and Peoria Christian School.
   John enjoys family time with Trudy, his daughters, son-in-laws and 16 grandchildren.  He also enjoys music ranging from classical to the 30's and 40's.  Most mornings John is out early and on the track at Franciscan Park walking 2 miles.  Wave Hello!